The EU-EAC MARKUP programme has been successfully providing support to SMEs in the EAC for two years now. It’s been an exciting time of events, trainings, publications and networking opportunities, all leading to some excellent successes across the region. MARKUP has worked closely with nearly 500 small and medium enterprises (SMEs) and reached over 4200 people through mentoring, trainings and outreach activities, addressing barriers to trade and harmonising product standards to raise the quality of exports to the EU and beyond.

From organising an international coffee event, trainings on branding and marketing, packaging and access to finance, bringing together Quality Champions with SMEs to guide them through quality and standards compliance, and so much more, the benefits of MARKUP are really being felt. To showcase these successes and outline future plans, MARKUP is happy to present its newest update '2 Years of MARKUP – Achievements and Impact' which you can find here.

Additionally, MARKUP, through EAC-GIZ, has developed a Policy Brief to outline the key harmonised requirements, processes and procedures as set in the EAC harmonised criteria for registration and certification of pre-packaged foods. It also defines the roadmap towards adoption and effective implementation of the criteria.

Despite the existence of the EAC Standardisation, Quality Assurance, Metrology and Testing Act of 2006, the cross-border trade of food in the EAC is still hampered by non-tariff measures. Each of the six EAC Partner States has different regulations and procedures for the enforcement of food standards. Many of the differences are caused by the procedures for the enforcement of sanitary and phytosanitary and technical barriers to trade requirements, especially for foods where there are no harmonised EA standards and which are therefore manufactured according to international, national or company standards. The resulting inconsistencies create a great deal of uncertainty for the business community concerned and increase the cost of doing business in the region.

Therefore, the EAC has developed a framework for facilitating the cross-border trade of pre-packaged food and non-medicinal cosmetic products. It provides clear and transparent harmonised criteria for registration, certification and border verification/clearance of pre-packaged foods. The implementation of these criteria will achieve broader cooperation and collaboration among the competent authorities of the EAC Partner States, enhance trade facilitation and protect consumers of pre-packaged foods. In principle, the criteria shall form a basis upon which the EAC Partner States accept the results of each other’s control systems for pre-packaged foods as providing the same level of protection. 

Click here to read the MARKUP Policy Brief No. 4.

Find out more about MARKUP on the MARKUP website.